Stale incumbents create space for a localized tarot app in Mexico
Mexico — Entertainment, for consumers. Niche: Tarot Reading App.
Data from the week of 12 Oct 2026, refreshed every two weeks.
Our call
out of 100
We have not checked this against App Store search in Mexico yet, so we won’t call it. Checks run every day, highest-scoring openings first.
At a glance
- Demand
- Low, against you
- 387 ratings
- Revenue
- —
- Next weekly pass
- Competition
- Low, in your favour
- 0 established in Mexico
- Leading apps
- Strong, against you
- 4.9★ average
How the score of 50 is made
score out of 100
- Demand26
387 ratings in the US and UK, 0 in Mexico
- Revenue—
Measured from score version 2, in the next weekly pass
- Room locally100
0 apps with 50 or more ratings in Mexico
- Language gap69
1 of the top 3 without Spanish
- Incumbent weakness50
4.9 stars on average; 3 of 3 not updated in a year
- AI gap100
3 of the top 3 not built around AI
- Momentum—
History building since 19 Oct 2026 — counted as neutral (50) for now
Why this is an opening
The top 3 apps in this market show weakness, with 3 stale apps and 3 non-native options. All 3 top apps are stale, resulting in a stale share of 100%. 1 top app lacks clear language support, while local options lack strong ratings.
What people in Mexico see
Not yet checked against local App Store search. Checks run every day, highest-scoring openings first.
How strong the competition is
The leading apps in this niche
Ranked by ratings in the United States and United Kingdom; ratings and stars in Mexico where it has them.
| App | Ratings in Mexico | Ratings US + UK | Stars | Spanish | Last update | AI |
|---|---|---|---|---|---|---|
| Everyday Witch TarotNot in this store | 0 | 268 | 4.9 | No | Sept 2019 | No AI |
| Dark Goddess TarotNot in this store | 0 | 78 | 4.9 | Yes | Sept 2019 | No AI |
| Universal Tarot of MarseilleNot in this store | 0 | 41 | 5 | Yes | May 2019 | No AI |
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Is demand growing
New ratings each week in Mexico, added up over the leading apps. A rating count only grows, so a week’s rise is the people who rated that week.
- Last 4 weeks
- 4 weeks before
- Earlier
Members see the weekly trend.
Show as a table
| Week | New ratings |
|---|---|
| Members | — |
What users complain about
Too few low-star reviews to group into complaints yet.
If you build it
The smallest app that answers what users complain about and what the leaders leave out. Each feature says where it comes from.
- What apps here chargethe leading apps' in-app prices, once we have read themMembers
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What would kill this
Up to three things that would end this opening, each tied to the data.Get 30 days — €19 →
The same niche in other markets
- This market
- Other markets
✓ checked against local App Store search. Other markets are named for members.
Show as a table
| Market | Score | Checked against local search |
|---|---|---|
| Members | 53 | Not yet |
| Members | 53 | Not yet |
| Members | 53 | Not yet |
| Members | 53 | Not yet |
| Members | 53 | Not yet |
| Members | 53 | Not yet |
| Members | 53 | Not yet |
| Members | 53 | Not yet |
| Members | 53 | Not yet |
| Members | 53 | Not yet |
| Members | 53 | Not yet |
| Members | 53 | Not yet |
| Members | 53 | Not yet |
| Members | 53 | Not yet |
| Members | 53 | Not yet |
| Members | 50 | Not yet |
| Mexico | 50 | Not yet |
| Members | 43 | Not yet |
| Members | 43 | Not yet |
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Scored 2026-10-23 with score version 1. How the score works. Store data only: we do not estimate revenue or downloads.