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Not yet checked against local search

Pedometer and Step Counter Opportunity in Japan

Japan — Health & Fitness, for consumers. Niche: Pedometer & Step Counter.

Data from the week of 19 Oct 2026, refreshed every two weeks.

Our call

No call yet
#3,746of 18,420
this week
Fair · Top 25%

Score 48/100 · why few pass 70

We have not checked this against App Store search in Japan yet, so we won’t call it. Checks run every day, highest-scoring openings first.

At a glance

Demand
High, in your favour
1,564,193 ratings
Revenue
Medium, neither for nor against you
3 top-grossing
Competition
Medium, neither for nor against you
5 established in Japan
Leading apps
Strong, against you
4.6★ average
How the score of 48 is made
48

score out of 100

  • Demand100

    1,123,978 ratings in the US and UK, 440,215 in Japan

  • Revenue41

    3 of the top 10 on a top-grossing chart in the last 30 days; 0 paid

  • Room locally40

    5 established apps in Japan (200+ ratings, scaled to the market’s size)

  • Language gap0

    Not checked in local search yet — counted as neutral (50) at most

  • Incumbent weakness16

    4.6 stars on average; 3 of 10 not updated in a year

  • AI gap30

    10 of the top 10 not built around AI

  • Momentum—

    History building since 19 Oct 2026 — counted as neutral (50) for now

Why this is an opening

Demand sits at 100 while local competition score is 40. 3 of the top 10 apps are stale, and 3 top apps generate grossing revenue. 10 of the top apps are non-native.

Not yet checked against local App Store search. Checks run every day, highest-scoring openings first.

How strong the competition is

The leading apps in this niche

The niche’s apps available in Japan, ranked by their share of ratings here and in the United States and United Kingdom; stars in Japan where it has them.

AppRatings in JapanRatings US + UKStarsJapaneseLast updateAI
Pedometer α - Step Counter185,626208,7344.6YesOct 2026No AI
Step Counter Maipo - Pedometer205,0402,0374.5YesOct 2026No AI
StepsApp Pedometer12,758457,0944.5YesOct 2026No AI

See all competitors, complaint themes and history.Get 30 days — €19 →

Is demand growing

New ratings each week in Japan, added up over the leading apps. A rating count only grows, so a week’s rise is the people who rated that week.

New ratings per week, Japan
  • Last 4 weeks
  • 4 weeks before
  • Earlier
Weekly trend for members

Members see the weekly trend.

Show as a table
WeekNew ratings
Members—

What users complain about

Too few low-star reviews to group into complaints yet.

If you build it

The smallest app that answers what users complain about and what the leaders leave out. Each feature says where it comes from.

  • What apps here chargethe leading apps' in-app prices, once we have read themMembers

See what is here.Get 30 days — €19 →

What would kill this

Up to three things that would end this opening, each tied to the data.Get 30 days — €19 →

The same niche in other markets

Score by market
  • This market
  • Other markets

✓ checked against local App Store search. Other markets are named for members.

Show as a table
MarketScoreChecked against local search
Members54Not yet
Members54Not yet
Members52Not yet
Members52Not yet
Members52Not yet
Members52Not yet
Members51Not yet
Members51Not yet
Members50Not yet
Members50Not yet
Members50Not yet
Members48Not yet
Japan48Not yet
Members48Not yet
Members47Not yet
Members47Not yet
Members46Not yet
Members46Not yet
Members46Not yet
Members46Not yet
Members42Not yet
Members42Not yet
Members33Yes
Members31Yes

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Scored 2026-10-26 with score version 4. How the score works. Store data only: we do not estimate revenue or downloads.